Originally posted to Dave Kurlan's Understanding the Sales Force blog
Image Copyright Gustavofrazao
I am amazed by the sheer number of salespeople who believe they must respond to an RFP, RFQ or RFI. The resources, including people, time and money, required to respond to the specs from just one of these requests is daunting. Some companies have so many requests coming in that they spend all of their time responding to them. This is crazy! Do you respond to every email you receive? Every call you get? After all, it's a request, not a demand. So why the frenzy over responding and replying so quickly? You won't believe some of the reasons!
